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Tips to Apply Matte Lipsticks - Step-by-Step Guide

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Face moisturisers are your skin's superheroes!

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Diana Penty's Morning Skincare Routine with Edelweiss

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Night Skincare Routine for Didn’t Know You Needed!

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Nurturing Your Hair : A Comprehensive Guide

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Fragrances for Valentine’s Day: Scents That Spritz Love in the Air

Find the Fragrance That Matches Your Vibe! Take The Quiz & Get 10% Off! #TheIndiaEdit

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Looking to treat yourself or someone else? We've got you covered; from lavish skincare, nourishing body treats to all the goodies in between, you'll find there's something for everyone. Check out our bestsellers, new in products and indulge in some serious self-care (plus it's all cruelty-free)!